Actress Eva Mendes was just named the new face for Calvin Klein Underwear. Also the new face for Calvin Klein’s new fragrance, Ms. Mendes will be busy as Calvin Klein launches a worldwide advertising campaign. The sexy and shapely model will reflect the extension of the product line to include fuller busted women. Mendes has been quoted as saying that she is honored to be associated with such an iconic brand.
Calvin Klein
Doutzen Kroes – Calvin Klein Bikini
The beautiful Dutch supermodel Doutzen Kroes in a beautiful Calvin Klein bikini for the upcoming season. The bandeau is absolutely gorgeous — I love how the center clip manages to add a little ‘sexy’ to the sober look. Very pretty — just like Doutzen Kroes!
A Man’s World
[We were hoping to have this blog entry up before Valentine’s Day, but unfortunately that didn’t work out. Our apologies!)]
The lingerie industry is one arena that has remained “a woman’s world” through the decades. Women have simply gotten to have a lot more fun with their underwear choices than men have. But all of that seems to finally be righting itself as men’s fashion underwear sales are skyrocketing and men are starting to keep rank with women in the wide world of underwear.
In the last year alone, we’ve added several brands (Andrew Christian, Frank Dandy, and Steven to name a few) to our repertoire at Freshpair.com that solely cater to men and offer almost nothing in the way of basics, favoring bold colors, innovative styles and flashy prints instead. Those brands were added to meet the demand of our customers who already loved such hip, fun brands as Ginch Gonch, DT Underwear and Diesel. Even some of our trusty favorites like 2xist, C-IN2 and Calvin Klein have added major fashion collections to their lines in the past two years. It’s clear this men’s fashion underwear craze is here to stay!
This Valentine’s Day, it’s both a man’s world and a woman’s world. Thanks to the influx of fashion styles in the men’s intimate apparel market, there are now tons of selections for both sexes in reds, pinks, hearts and alluring styles. Cupid’s specials for men include red hot styles like these trunks, briefs, and thongs in every shade of red you can imagine, silk underwear and a whole array of thongs that are sure to turn heads.
We’re not leaving the ladies out in the cold this year, either. Our Valentine’s Boutiques feature special lace, embroidery and mesh designs in sizzling reds and sexy matching sets to keep men on their toes.
In the race for the most stylish, stunning and sexy underwear, women are still winning. It’s still a woman’s world out there. But watch out, women, men aren’t too far behind you anymore!
Michael Kleinmann – Freshpair.com
As President of Freshpair, Michael Kleinmann is responsible for overseeing all day-to-day operations of the business, from logistical development to marketing and purchasing. Since taking over the company in 2002, Kleinmann has drawn on his extensive IT and digital branding background to assemble a world-class team and establish an adaptive, consumer-friendly infrastructure. With Kleinmanns entrepreneurial spirit and creative marketing, Freshpair has quickly become a recognized force in the intimate apparel industry.
New Sleepwear at Figleaves.com!
At the click of your mouse, Figleaves.com brings you more than 40 different brands of sleepwear, ranging from sleek and sexy to cozy and cute, from high-end designers to nighttime basics!
The strength of Figlevaes.com has always been their huge stocklist, and their sleepwear stock is continuously growing… Big names such as Eberjey, Elle Machperson intimates, Bodas, PJ Salvage, … but also a lot of smaller labels!
No images, just two links: FIGLEAVES UK and FIGLEAVES US Sleepwear!
Figleaves.com Lingerie Awards 2007
Figleaves.com (US/UK), the world’s largest online retailer of brand name lingerie, sleepwear and swimwear, announces the winners of the figleaves.com 2007 Lingerie Awards.
The figleaves.com Lingerie Awards received thousands of consumer votes for categories such as ‘Best Lingerie Brand,’ ‘Best T-shirt Bra,’ ‘Best Sleepwear Brand’ and ‘Figleaves Favorite,’ among others. For the first year, the brands and pieces on the shortlist for voting were pulled from the consumer favorites – the top items that consumers had reviewed favorably on the site throughout the year.
And the winners are…
· Best Lingerie Brand: Chantelle
· Best Value Brand: Triumph
· Sexiest Lingerie Collection: Le Mystere Francesca
· Best DD+ Brand: Fantasie
· Best Controlwear: Spanx Power Panties with tummy control
· Best T-shirt Bra: Fantasie Allure molded balcony bra
· Best Sleepwear Brand: Eberjey
· Best Swimwear Brand: Panache
· Best Menswear Brand: Calvin Klein
· Figleaves Favorite: Vanity Fair Floral spot underwire bra