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Brieranim

Bespoke Bridal: BrierAnim UK

April 15, 2008 by Rene

Anne BrierlyMercy Anim


BrierAnim was formed in late 2007 after its founders, Anne Brierley and Mercy Anim, discovered that their talent for Fashion, Design and Dress Making was becoming ever increasingly popular. Starting from their home office near Leighton Buzzard, they first provided a service to friends and family. Now, BrierAnim provide a service all over the UK.

This partnership looks to have been formed at De Montfort. The ladies behind the label have focused on everything bridal including gowns, bridesmaid gowns, corsetry, lingerie, and special occasion wear (aka Honeymoon).


BrierAnim strives to deliver the best in high-quality, reasonably-priced Wedding Fashion, using the very best skills and materials, we’ll provide you with a finished product that will ensure a truly magical day.

Although they mostly specialize in bespoke services, BrierAnim provides some photographs of their work. It is unlikely you will find a plain, white dress as they have recently focused on “East meets West and North meets South. Wedding Dress Design for a Multi-Cultural World”.

Dresses:
brieranim bespoke designer bridalwear gownbrieranim bespoke designer bridalwear gown

BrierAnim provides these guidelines for pricing.

  • The average cost of a Bridal gown including fitting, pattern cutting production and basic design sketch is around £1500.
  • The price can rise above this depending on the complexity of the dress, the fabric used, the amount of beading and embroidery detail and if the client desires a full design service which would include more detailed design illustrations with fabric swatches.
  • Adult Bridesmaid Outfits start at around £250 and children from around £150, again depending on fabric choice and design complexity.
  • Special occasion wear, prom dresses and made to measure outfits start at around £250.

Bridesmaid:
brieranim_bespoke_designer_bridalwearbrieranim_bespoke_designer_bridalwear

Lingerie:
brieranim_bespoke_designer_bridalwearbrieranim_bespoke_designer_bridalwear

Corsetry:
brieranim_bespoke_designer_bridalwearbrieranim_bespoke_designer_bridalwear011008.jpg

More Photos:
Katherine Jones BrierAnimKatherine Jones BrierAnim
Katherine Jones BrierAnimKatherine Jones BrierAnim

From Katherine Jones

Contact BrierAnim

Filed Under: Bespoke Lingerie, Bridal Lingerie, Brieranim, Katherine Jones, Mercy Anim, Wedding Dress, Wedding Lingerie

Lingerie From the Other Side of the Camera: Katherine Jones

April 5, 2008 by Rene

TLP takes a peek at the other side of the lens. This time, TLP is talking to Katherine Jones of London.

Q: Tell our readers about your self.
A: In terms of background info, I studied photography at college before going to Chelsea College of Art, London to study Textile Design and then onto The Fashion Institute of Technology NYC to study Fashion Design. There I fell in love with lingerie design while taking an Intimate Apparel class, so I transferred my degree to Contour Fashion at De Montfort, being the only student ever to complete the degree in one year and finishing with First Class Honours.

Q: How did you make your move into photography?
A: After graduation I worked as a freelance lingerie designer, then as Head of Design for By Caprice Lingerie, before taking a career break and reinventing myself as a fashion and lingerie photographer. I’ve been running my own business Katherine Jones Photography for two years now and have studios in South Wales and Greenwich London.

Q: For the Lingerie shoots, have you mainly worked with other DeMontfort alumni?
A: I’ve got very close links with De Montfort – I was a graduate myself, coming away with a First Class Honours degree in Contour Fashion. So it seemed a natural market for me (even though I shoot for the students at a huge discount!) as I’m providing to a wish-list that I myself would’ve created after graduating. Shooting lingerie is relatively new to me, so before moving into the wider market, the alumni gave me a proving ground from which to hone my skills in this area. To the best of my knowledge there are no other photographers working at my level who shoot for the alumni, so it’s a pleasure to be able to provide them with this kind of service.

Q: Are you accepting any new clients?
A: A new London-based contract with a magazine and media agency has seen the work increase five-fold, but I am very lucky insofar as I was able to negotiate a ‘non exclusive’ agreement to the agency. I’m still open to any client that wants me!

Q: How does the process work? Does the designer have a vision of the final picture? Do you? How much collaboration?
A: I art direct all of my shoots which puts me in a great position to work closely with the designer really getting to grips with their vision of both the collection and the final image. How much collaboration goes on depends on the designer, but most are happy for me to follow my own vision of the images. I ensure that the locations, props, models, hair and make-up emphasise the photography as much as possible, so the finished pictures really work to flatter the designs.

Q: How long is each session?
A: Including hair, make-up and lighting set-ups, an average session usually takes between 8-10 hours; a full day’s shooting. Larger collections are shot over two or more days.

Q: Does a single model changing into lots of outfits save money over a couple of models that are ready to shoot?
A: A single model changing into a number outfits can certainly save money if the collection is small enough to be shot in one day (usually up to 10 outfits). But if there’s a large number of outfits to get through it’d usually be at the cost of the final image. Models can get tired after a long day which means that their expressions can wane or they lose focus, so I wouldn’t recommend it for larger collections.

Katherine shared some of her portfolio and described each photo.

Loutka – Inspired by Tim Burton, puppets and broken dolls. Lingerie by Lucy Jackson

Loutka - Lingerie by Lucy Jackson

Brieranim – Images to launch bespoke, bridalwear and bridal lingerie company Brieranim. Lingerie by Anne Brierley

Brieranim

Something Blue – Images to launch debut collection by Jessie Lou Lingerie inspired by Marie Antoinette. Lingerie by Jessica Clatworthy

Jessie Lou

Sundae – Inspired by a contrasting mix of refined toile de jouy and erotic dancing. Lingerie by Holly Cavenon

Holly Cavenon

Porcelain – Inspired by the emerging freedom of the 1920’s woman. Lingerie by Claire Hughes

Porcelain - Claire Hughes

Wisteria – Inspired by a game of ‘peeping Tom’ and lonely housewife. Lingerie by Charlotte Sparey

Wisteria - Charlotte Sparey

Contact Katherine Jones for more information.

Filed Under: Anne Brierley, Brieranim, Charlotte Sparey, Claire Hughes, Holly Cavenon, Interviews, Jessica Clatworthy, Jessie-Lou, Katherine Jones, Lucy Jackson

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