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Basic lingerie

Maidenform’s Newest Collection – One FAB Fit Decadence!

September 8, 2009 by Mandolina

Maidenform One FAB Fit DecadenceTired of that pang of guilt you get when shopping for anything lately? Even buying everyday essentials can be a burden on the budget…

Luckily, Maidenform is making things easier on us with by offering a guilt-free, high-quality solution this season with the launch of One Fabulous Fit™ Decadence; it’s the newest collection of ultimately indulgent, affordable, every day bras. At $34, it’s a great every-day solution and knowing Maidenform’s quality reputation – it’ll last – something I believe is real budget-shopping.

Fashioned from some of the softest fabrics known to women, Maidenform claims “Decadence bras are not only redefining comfort, but redefining your everyday lifestyle!” That might be a bit much, but for sure it’s a great buy! From designer straps and hooks, to plush pads and fabric, it sure is a great everyday essential.

More info at maidenform.com!

Filed Under: Basic lingerie, Bra, Maidenform

Belen Intima from Argentina

April 3, 2009 by Rene

Grupo Kaury is one of the larger providers of lingerie in Argentina. One of their holdings is Sigry which Mandolina wrote about in TLP. Another of their holdings is Belen Intima. Belen offers six collections — three for women, two for young adults, and one for kids.

Belen appears to be the workhorse of Grupo Kaury. The designs are solid yet pretty, every-day-basics. Consistent with other Grupo Kaury offerings, the face of Belen is a well known personality, Agustina Córdova. Kaury distributes their lines through a multi layer channel including wholesale distributors like Lenceria Zaira.

I haven’t found any retailers outside of Argentina. If you know of a retailer in the Americas or Europe, leave a comment. These pictures are from the 2008-2009 collection and represent a small fraction of the total collection.

Photos courtesy of Belen Intima.

Filed Under: Agustina Córdova, Basic lingerie, Belen Intima

Undercolors of Benetton Spring Summer 2008

July 7, 2008 by Brenda

I used to love Benetton. Do not misunderstand me! I still love their designs but regrettably I can no longer wear them. Those beautiful, breezy patterns and little sizes are for someone much younger and much smaller. At least the stores in my area do not sell the line in my size. But their Spring Summer Collection 2008, which includes underwear and beachwear, is still nice to look. In fact, it is downright splendid!

A combination of elegance and whimsy, the lingerie collection is full of classic blacks and whites, soft purples with lace, and subtle pinks and greens in plaid and floral prints. The lavender set with matching bra and panties in two styles is extremely ladylike and delicate with its underwire bra, lace inserts, and scalloped edges. Choose between a fancy hipster panty and tiny ruffled eyelet panty.

Undercolors of Benetton Lingerie SS08Undercolors of Benetton Basic Blue BraUndercolors of Benetton SS08 floral camisoleUndercolors of Benetton sexy briefs

Some of the sets, particularly the black and white collection of bras, panties and camisoles, are so pretty that it is hard to distinguish between bikini swimwear and undergarments. Plenty of ruffles, bows, and lace exude class and femininity in the tanga high cut briefs, hipster panties and bikini underwear.

Undercolors of Benetton playful underwear men womenUndercolors of Benetton cows underwearUndercolors of Benetton White Chemise

For younger couples who wish to dress alike, some of the fabrics are used both in the women’s undergarments as well as the men’s. Fun prints in white, black and pink cow motifs, or hot pink, blue and green frogs double as women’s bras, panties and tank tops as well as men’s briefs and t-shirts. The other items in their “Undercolors” summer lingerie collection are a sweet white frock with spaghetti straps and red stitching on the gathered bodice, and a really cute floral pattern camisole with wide ruffle tied in a bow at the neckline. Both of these garments would be nice as loungewear or sleepwear.

Undercolors of Benetton SS 08 Campaign PhotoUndercolors of Benetton SS08 Purple TopUndercolors of Benetton low-rise tangaUndercolors of Benetton SS08 Basics

As far as summer goes, this is a fun collection for both genders!

Filed Under: Basic lingerie, New collection, Tanga, Undercolors of Benetton

The Bare Necessities Catalog: Your Favorite Brands in One Convenient Location

May 23, 2008 by Krista

So, I got a sneak peek of the new Bare Necessities catalog and it is FABULOUS! What other catalog combines your favorite brands (Hanky Panky, Wacoal, Spanx, Chantelle, Cosabella, Freya, Felina, and many more!) all in one convenient location?bare necessities catalog It’s one stop shopping at its best. A condensed version of its popular and well-stocked online site, the 32-page, full-color catalog features the best of intimate apparel from the practical t-shirt and sports bras to the more sensual balconette and push-up bras. And, of course, shapewear and accessories designed to slim, shape, conceal, and control!

The catalog features a Hanky Panky sleepwear set, exclusive to Bare Necessities, as well as the new luxury collection, Wacoal Luxe, prominently displayed on the catalog’s cover. My favorite part of the catalog (naturally), is the easy-to-identify icon indicating bras designed especially for full busted ladies – through size K (see more in the photos below)! With an online site that stocks over 3,000 styles from 125+ brands, I’m sure choosing what to leave out of the catalog was the most difficult task for this premier retailer.

As with BareNecessities.com, catalog shoppers have access to quality customer service including expert advisors, easy returns, and $5 shipping. Order online or by phone 24 hours a day.

Want to be the first on your block to have a catalog of your own (they just hit mailboxes on May 14th)? Sign up here to be a part of this groundbreaking, industry redefining endeavor. Happy shopping!

Bare Necessities CatalogBare Necessities CatalogBare Necessities Catalog

Filed Under: Balconette Bra, Bare Necessities, Basic lingerie, Chantelle, Cosabella, Events, Felina, Freya, Hanky Panky, Larger Cup Sizes, Luxury Lingerie, New collection, Shapewear, Spanx, Wacoal

Zovo Lingerie

April 21, 2008 by Rene

Victoria Roberts is the proprietress of Zovo Lingerie. Like many stories in lingerie, Victoria was dissatisfied with what she was able to find for herself.

Several years ago I realized that shopping for lingerie had become an unrewarding necessity for me…an independent professional woman over 40, with a body that I finally accepted and the means to treat myself to nice things.

Victoria launched Zovo Lingerie and stocked it with some of the best brands in the business. Next, Victoria started her own brand of the same name. Her collection is called Zovo Lounge and is 100% natural fibers. This Mercerized Cotton Jerez tank is representative of the line. This is an egyptian, long-staple cotton, mercerized to create a sophisticated sheen. You can pick it up for $62 in sizes from XS to XL and in black or white. Find it here.

Jerez_Tank210.jpg

Zovo also offers some cute box sets. Each panty is a different color (blue, pink, lavender, nude, black and white) and these lace thongs are sexy and comfortable to wear every day! Zeds are great if your friend is a lingerie-fiend OR if she’s wearing granny-panties and needs an update. Pick up the Zed Hex set for $132 or pick up the Panty Purse for $139

hexbox_alt_1.jpgpurse_alt_1.jpg

Photos courtesy of Zovo Lingerie.

Filed Under: Basic lingerie, Storage, Tank top, Victoria Roberts, Zovo

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