It’s been a month since our first catalog started arriving in people’s homes, and we couldn’t be happier with the results. In addition to the styles we knew would be top sellers, such as the new Wacoal Luxe bra that graced our cover, and the popular Body Sculpt bra from Chantelle (*such* a great fit!), here are some other items from our catalog that are selling well.
We wanted to make shopping our catalog fun for fuller busted women. So we filled the book with great DD+ bras, and put a little orange “DD+” icon to really highlight those styles. One highlight was the Aragon balconette bra and thong set from Harlequin, a new brand that understands full busted women want luxury too. Full busted shoppers looking for fun, flirty bras (without having to sacrifice any support!) really took to the Arabella plunge bra from Freya. And we’re getting great feedback from our DD+ customers on Ultra lift strapless bra from Va Bien. The patented boning constructed within the cups keeps the girls up and keeps you looking fabulous all day.
Your Summer Bag of Tricks
We devoted a half page of our catalog to Pure Style Girlfriends, so we could show off this new designer of fun wardrobe solutions. Plenty of ‘oh, I didn’t know they made that’ styles that are perfect for summer fashions. Such as Stay Put Double Sided Fashion Tape to keep everything in place (pre-cut in a cute dispenser that is small enough to fit in most purses), or the Haute Stuff Underarm Liner, to prevent unsightly stains on your clothes.
No matter what they say, I still haven’t found a black dress friendly deodorant, so the new underarm liners are key to dancing your summer nights away. Pure Style Girlfriends offers seven different wardrobe solutions in all.
Under Summer Whites
Want to look great in white pants this summer? It’s all about the foundation. Such as Spanx High Falutin’ footless styles, perfect for under long and Capri length pants. Or Spanx footless panty hose, to provide shape from your mid-riff to your thighs and rid you of VPL. Love your white shorts or skirt?? Try Commandos CYA Panty. This laser cut seamless panty is virtually invisible underneath clothes. And of course, summer whites evoke simple luxury. Our catalog features the newest collection from Hanro, Cotton Sensation. The combination of the finest fabrics and classic silhouettes makes this group truly irresistible.
You may view our entire premier catalog here.
Heather – BareNecessities.com
Heather is the assistant buyer over at Bare Necessities. She buys shapewear and the luxury & designer bras (like Chantelle, La Perla, etc.), so she knows her lingerie.