I have been a fan of Fleur’t since the first moment I slipped on my super soft lulu boyshorts (mentioned here). The flirty and feminine line, designed by Nancy Yoo, is one of my favorites because the collections (which include camisoles, chemises, bralets, and more) tell a story. I had the pleasure of meeting Nancy during the Lingerie Americas show in August and have since had the chance to ask her a few questions. I hope you enjoy hearing first hand about Fleur’t.
Could you introduce yourself, and talk us through how you ended up in the lingerie business after exploring so many other avenues?
My name is Nancy Yoo and I am the owner/designer of Fleur’t Lingerie. I ended up in the fashion industry because I think it really affords me the opportunity to wear so many different hats and also allows me on a daily basis to express my creativity. It’s no joke “ this is a VERY difficult business, but I still love that I am able to do so many different things all in the span of one week. I think lingerie is the most exciting growth area within fashion and lingerie people allow themselves to explore difference in a way that I think the ready-to-wear designers don’t or can’t. People in lingerie are a little more willing to take a risk. It’s fun and inspiring.
What was most important as you initially began to develop your collection?
Wearability and fit, first and foremost. And after that, color. Lots of it! [Read more…] about Interview with Nancy Yoo of Fleur’t
