On 15th January 2009 What Katie Did launch their Gold Label range. What Katie Did Gold Label will be a forward order line, with the first range being available exclusively through What Katie Did.
What Katie Did Gold Label will be more exclusive than their standard lines, using more expensive fabrics and being aimed at the sub designer market. Two lines per year will be introduced, one in mid January to capitalize on the Valentines Day market, and one in June.
Lily, as always, is inspired by a vintage piece: an early underwired bra with a sheer peach organza lining and black lace overlay. What Katie Did’s version uses the same peach lining and almost identical lace, but has a cup shape more flattering to today’s woman.
The range comprises:
- Lily Underwired Bra (high res image), sizes 32B to 38DD, rrp £44.50
- Lily Deep Knickers (high res image), sizes 10 to 18, rrp £34.50
- Lily 6 Strap Suspender Belt (high res image), sizes 10 to 18, rrp £39.50
- Lily Waist Cincher (high res image), sizes 10 to 18, rrp £49.50
[…] great year with prestigious new stockists including Liberty of London, the succesful launch of the What Katie Did Gold Label and huge sales successes of their Glamour shapewear […]