How do you Fleur’t?

Imagine buttery softness next to your skin. Imagine true comfort that allows your transition from day to evening attire without the worry of those annoying panty lines. Now imagine that it is sassy and sweet.

Well, imagine no more! Made of a special rayon/spandex blend, the Fleur’t ‘lulu’s delites’ boypant is a little piece of heaven. Not only is this best selling item super comfortable, but it also puts the fun in functional! The feminine and flirty lace edging makes it a prettier option than its granny panty counterparts. Now that it is summer in New York (and very hot), I’m an even bigger fan of the boy short. Summer for me means lots of dresses, and in case of that inopportune, wind-blowing-up-my-dress-like-Marilyn-Monroe situation, the extra coverage a boy short provides is essential. Available in an assortment of flavorful, basic colors (13!) and a slew of seasonal colors (to match all your dresses), these well designed undergarments are worth every penny.

And that’s not all. While the boypant is the signature item of Nancy Yoo’s Fleur’t, the line offers an entire range of fun, flirty, and comfortable bralets, camis, chemises, and thongs that will keep you cool during the hot summer nights. Unless of course you cause some fire of your own.

The ‘lulu’s delites’ collection includes, in addition to the boypant, a bralet, cami, and thong option. Other collections in “The Basics” include ‘colette,’ a floral net lace, ‘tabitha,’ a nylon allover rose lace (very pretty!), and ‘amber,’ rayon spandex overlayed with cross-dyed lace (and also featured in my first bridal installment).

The fall collections feature rich, vibrant tones like wine, chocolate, and cocoa – sounds delicious! I’m looking forward to checking out the chemises as well as the cozy capri pants perfect for relaxing around the house or somewhere more exciting!

Lucky for us, in 1999, Nancy Yoo, decided to forgo her plans of studying photography or music, and began Fleur’t. What started on a few cutting tables in a garage within months was selling out at the most exclusive boutiques in NY and LA. Almost 8 years since the line launched, Fleur’t is available at retailers nationwide and soon, internationally. With such growth, the company is now looking to open retail space in LA (let’s hope NY is soon to follow) as well as bring you innovative, organic cotton sleepwear. Wear pretty underwear and save the Earth at the same time? Ingenious!

Fleur’t products are found at a number of retailers (online try hipundies.com or herroom.com) and range from $22 for thongs to $56 for camisoles. And believe me, they are worth the investment!

For more information, see the website. Happy fleurt’ing!