Protect the Earth by Getting “Fully Stoked” and Wearing “Latchless” Bras

Surprisingly, there are many more eco-friendly lingerie labels than I would have imagined. They may not all be conglomerates but with so many small endeavours cropping up everyday, it surely must mean that our attitudes toward the earth are changing. And “Fully Stoked” is one micro niche that includes a tiny line of intimate apparel, specifically panties and camisoles.

While an Australian company, the products are made by American Apparel, a huge Los Angeles enterprise with the long standing belief of excellent worker conditions in an industry that has been considered “sweat shop” based. The most interesting part about the bras that Fully Stocked sells is they are “latchless”, meaning that there are no extra metal or plastic pieces to be thrown away when the bra is discarded. Also, the cup support is derived from soft interlock cotton.

Although a small selection to offer, a large thirty percent of the profits from thongs, high waist short-shorts, feminine boy briefs, bras, and camisoles are donated to conservation causes such as Bush Heritage Australia, Chimpanzee Conservation and the Whale and Dolphin Conservation Society.