Pudding, the luxury lingerie salon based in The Walk in Reading, recently voted the best new lingerie shop in the UK & Ireland by leading industry suppliers and experts, and has celebrated with the launch of its online sales arm and an exclusive fashion show.
The fashion show was an opportunity for Pudding to unveil new premium ranges from exclusive brands such as Lise Charmel and Damaris as well as an increased range of sexy lingerie from 30-40 A-H cups and the brand new Pudding website puddinglingerie.com, where shoppers can now buy online for the first time.
“We’ve had a lot of customers from outside of the region since we opened and we’re delighted that we can now offer the Pudding range to lingerie connoisseurs all over the world – we offer free delivery and luxury gift wrap in the UK so lots more people can sample our luxury lingerie now.”
Owners Paul and Helen Masters were presented with the award for ‘Best Newcomer 2008’ at a Gala Ceremony Evening in London hosted by Underlines Magazine and as Helen said, “Our aim at Pudding is to make our customers feel and look fabulous and we’re really pleased that our approach has proven to be so popular in our first year and earned us the ‘Best Newcomer’ award. We wanted to celebrate our win in style – so we thought we’d treat our customers to a display of some of our fabulous new winter styles and make sure more people can now have access to them too.”