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Verdissima

Dolce V – Upscale Lingerie Retail

March 15, 2008 by Rene

Dolce V is a new designer lingerie store. Unlike the upscale designer selling their own wares, Dolce V is offering a broad range of designers including Adorisadora, Anna and Boy, Beau Bra, Belabumbum, Chantelle, Cosabella, Damaris, Fauve, Fleur T, Freya, Guia La Bruna, Huit, Margherita Mazzei, Mimi Holliday, Miss Mandalay, Nearly Nude, Ondademar, Princesse Tam Tam, Verde Veronica, and Verdissima. Some of these designers are very hard to find and currently Dolce V is the sole online retailer of Adorisadora.

dolcev_fit.jpgLucia Mizzoni hopes that Dolce V “will become addictive; one of those little secrets you will want to share with all your friends even though a side of you will want to keep it for yourself only!” Lucia Mizzoni spent nearly 8 years as the marketing manager of L’Oreal UK. Before L’Oreal she had a distinguished education including a Fullbright scholarship in 1998 for International Relations at Syracuse University. The Dolce V business started in January of 2008 and the online shop launched shortly there after. Head over to Dolce V and join their club for free. You’ll get a satin tape measure so you can measure your own bust and make sure you are getting the best fit. When you get your tape measure, use the Dolce V bra size calculator with three simple steps. Once you know your size, Dolce V handily offers a way to search their store for your size. If you are a fuller figured women, you may find that Dolce V offers a decent selection through 38E or 38F via brands like Freya and Fauve. I imagine that with early success, Dolce V will offer even more sizes in the future.The site is easy to navigate and offers search to help find pieces that interest you.

dolcev_before.jpgEach designer is broken out as a search filter and you can also shop by occasion or department. This level of flexibility is often skipped as some retail sites don’t break out by designer or don’t offer search. Dolce V offers tips for men and a break out section focusing on hot trends including a short Flash video. Unlike many online lingerie retailers, Dolce V offers free returns, so you can buy with the extra confidence that returns won’t be a hurdle.

dolcev_after.jpgOne feature of the site I haven’t seen before is integrated zooming. Many sites open another window and launch a separate client to zoom in on details. Dolce V is using a technique to keep the zooming inside the same screen as the product details. When you land on a product page, you will see a medium size picture and two thumbnails. As the page loads, a larger version of the thumbnails is downloaded in the background. You can use the medium size picture to zoom in on details and use the thumbnails to change the picture. Besides having some great designers, I think this zoom feature makes online shopping easier and for now, makes Dolce V different than their competitors.

Lucia is offering a discount code DOLCE108L for 10% off. Go over to the site and buy some goodies.

Filed Under: Adorisadora, Anna and Boy, Beau Bra, Belabumbum, Chantelle, Cosabella, Damaris, Dolce V, Fauve, Fleur T, Freya, Guia la Bruna, Huit, Margherita Mazzei, Mimi Holliday, Miss Mandalay, Nearly Nude, Ondademar, Princesse Tam Tam, Verde Veronica, Verdissima

Pudding – Reading’s first luxury lingerie salon

January 19, 2008 by Bert

Reading’s first luxury lingerie salon, Pudding, recently held its official launch party in The Walk, King Street, next to the Oracle. The party featured specially created Pudding cocktails, mini Pudding cakes , a fabulous catwalk show to unveil the Pudding collection as well as a charity prize draw in association with the Reading footballers’ wives’ ‘Royal Families’ charity.

Readers who have not yet heard about Pudding can be forgiven for thinking it’s an odd name for a lingerie shop! That’s because Pudding is far more than the average lingerie shop. Its owners, Helen and Paul Masters, describe it as ‘a luxury lingerie salon, where shopping should feel like a real treat…they want their customers to indulge!’

Their opening catwalk show featured an exclusive range of the world’s best brands, most of which are completely new to Reading. As Helen described, “Shoppers in Reading told us that they’d love to be able to treat themselves to world renowned luxury brands like Rigby and Peller, La Perla, Myla and Roberto Cavalli but until now that has meant a trip to Harrods or maybe an out of the way lingerie shop. There’s also a real demand for expert fitting and a wider size range than other high street stores offer – that’s where Pudding can help.”

Pudding’s owner, Helen Masters, together with the catwalk models after the show

Pudding was created to bring luxury lingerie to the high street for the first time and to offer a retail therapy treat for the woman who wants the best fitting and best looking bra , a divine pair of knickers or a stunning piece to wear on the beach that no-one else will have! Bras start at £32 so Pudding also have made luxury affordable to lots of shoppers.

Helen says she is very keen to encourage the women of Reading who haven’t been professionally fitted by a lingerie specialist to come and give it a go : ‘It’s free, fun and can instantly help you look half a stone slimmer and give you a trimmer waist . People often walk out of the salon wearing their new bra after a fitting because they love the change in shape it gives them so much that they don’t want to take it off!’ says Helen.

With more than 50% of Pudding’s research group admitting to having returned lingerie bought for them by their partner, Pudding also offers a tailored gift buying service for men, complete with gift buying advice; luxury gift wrapping and beautifully presented gift vouchers. As Paul, co-owner says “We also have a wish list that our customers can fill in to give some hints to their partner…so now there’s no excuses for buying dodgy gifts in the wrong colour or size!”

Pudding ~ Lingerie that’s good enough to eat

Two models at the Pudding openingSexy black set at the Pudding Opening in ReadingBlack and pink lingerie from Reading - PuddingA great view on the Pudding models!

Additional notes
The Pudding range includes lingerie, swimwear, nightwear, hosiery, corsets, accessories and pamper products.
Brands stocked include: Le Mystere, La Perla, Myla, Pleasure State, Roberto Cavalli, Spoylt, Chantal Thomass, SPANK, Verde Veronica, Verdissima , Moontide, Maryann Mehlhorn, Hoola, Barbara, Edencoeur, Amoralia, Plie, Purelime, Girl From Ipanema, Esbelt, Soyelle. Free fitting and gift service available. The website: www.puddinglingerie.com, will be fully transactional from later in the year.

Pudding Salon 02Pudding Salon 01Pudding Salon Reading aerial view

Filed Under: Amoralia, Barbara, Chantal Thomass, Edencoeur, Esbelt, Events, Girl From Ipanema, Hoola, La Perla, Le Mystère, Maryann Mehlhorn, Moontide, Myla, Pleasure State, Plié, Pudding, Purelime, Rigby & Peller, Roberto Cavalli, Soyelle, SPANK, Spoylt, Verde Veronica, Verdissima

Verdissima Lingerie Fall/Winter 2007 at GlamAm

October 30, 2007 by Mandolina

Glamorous Amorous just stocked the brand new Verdissima Autumn/Winter 2007 collection to their pretty website — and I have to say I’m very happy with how the pieces look! My personal favorite is the Fate Bustier: “Stunning black lace and black satin bustier. Stylish and sexy. Tiny button detail down the front of the bustier, underwired cup support for a gorgeous shape.” and the Sogno D’Inverno Babydoll (Soft peach lace with several delicate side tie ribbons that fasten at each side of the babydoll).

Verdissima lingerie Sogno Dinverno BraVerdissima Sogno D Inverno BabydollVerdissima Fate Bustier and thong blackVerdissima Fate Bra, Panties and Suspenders

Take a look at the photos, and head over to Glam Am — prices are reasonable! 😉

Filed Under: Bustier, Glamorous Amorous, Lace, New collection, Satin, Suspenders, Thong, Underwire Bra, Verdissima

Verdissima 2007 summer collection

March 25, 2007 by Mandolina

Why am I refusing to call thisVerdissima 2007 Summer Heart detail thong extraordinary Verdissima 2007 collection a Spring/Summer line? Well, this is summer lingerie. Summer summer summer summer. Don’t bother trying to convince me of anything else, I fell in love with the photo’s, but I’m only going to be keeping the beach and the sunny mornings on vacation in mind when thinking about these absolutely stunning pieces.

Stunning? Hell yeah (pardon me)! Verdissima have done what all designers will want to do when designing a true summer collection:Verdissima Summer collection 2007 lingerie keep the colors light and pretty, make everything glow and add a touch of sun to it all…

Check out the tight boyshorts! Take a look at that beautiful bustier! The little red heart pendants attached to the thong! Oh my gimmie gimmie!

What more can I say? These sets all look so perfect all I can think of is heading to the first shop selling these… Congratulations Verdissima, you did it! (For more photo’s: check out verdissima.com)

Beautiful Bustier and Boyshorts by VerdissimaVerdissima Bustier Thong 2007 summer collectionVerdissima 2007 beautiful summer lingerie collection

Filed Under: Boyshorts, Bustier, Camisole, New collection, Verdissima

Sielei lingerie: a fresh Italian stallion

March 25, 2007 by Mandolina

Sielei is a young Italian sister brand to famous designers Verde Veronica and Verdissima. They’ve recently been added to SilkStorm‘s stocklist, and from what we’ve seen, the brand has amazing potential.Sielei Sophie French Bra and matching shorty The Sielei website is packed with photo’s, but too bad the amount of English information is close to zero. Luckily, Silkstorm has the sets, the photo’s and the information. Great!

We’ll stick to the lingerie today (I promise to zoom in on the swimwear soon!). First set: the romantic and very feminine Sielei Sophie French Bra with matching shorty. The set was priced at £40 (that’s about $80), but it appears to be sold out at Silkstorm. I can see why:Sielei Vintage plunge bra with matching brief this is high quality lingerie with a great ribbon finish and floral embroidery on the cups at a great price… A pity, and I’m not sure whether or not Silkstorm is able to restock this…

Some sizes are still availbe for the Sielei Vintage plunge bra with matching brief. It has the exact same price tag. The candy stripe and cream lace detail is beautiful, and the plunged cups seem to work well in the cleavage enhancing department.

Filed Under: Bralet, Briefs, Plunge, Sielei, SilkStorm, Verde Veronica, Verdissima

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