Sassybax

RICHPR Hosts ‘Enchanted’ Media Preview!

April 15, 2011 by Inbound

RICHPR is one of the leading PR agencies in the fashion industry, particularly with lingerie. The tagline “Let RICHPR expose you” is more than a double entendre! This boutique firm specializes in media outreach and does a phenomenal job of connecting the brands with the editors, reporters, writers, producers, fashion stylists and bloggers. RICHPR ensures that both up-and-coming as well as established brands get the exposure they deserve.

Owner and founder, Lauren Rich, and her team, are the epitome of professionalism, sophistication, and creativity! They recently hosted me, along with other media representatives, at a press preview for the Autumn/Winter 2011 collections for BRULEE, Affinitas, Parfait by Affinitas, Second Base, and Sassybax! No RICHPR preview would be complete without a theme and this time was no exception! The theme ‘Enchanted’ was carried out in every detail making for a magical experience. In this intimate setting, I was able to view the upcoming collections that you will be seeing in stores in just a few months. While nothing compares to seeing and feeling the luxurious laces, sensuous silks, and chic chiffons for yourself, I hope this footage will capture the essence of the loveliness that is to come in just a few months! Let us know what your favorites are!

And since a TLP video wouldn’t be complete without a little musical accompaniment, we hope you love (and let us know how much!) the ‘Enchanted’ worthy song by our friend, Ramzi. Enjoy!

Shape up for Spring Giveaway with Sassybax Shapewear!

March 11, 2011 by Krista

Spring is coming! Every day is a day closer. However, if you’re like me, you haven’t quite gotten into a spring fitness routine. Don’t fear! In the meantime, you can look a little trimmer with an assortment of shapewear products from Sassybax! And, in honor of spring (and the fact that Sassybax loves TLP readers!), Sassybax is offering you the chance to win the new Cigarette Pant!

What’s up for grabs? One Black and one White Cigarette Pant for two (yes, two!) of our very lucky readers. Available in sizes S-XL, this versatile, part pant, part legging shapewear phenomenon is both fashionable and functional!

How do you enter? Well, first you must ‘Like’ both The Lingerie Post and Sassybax on Facebook. Then, comment on our link with, “I want to shape up for spring with a Sassybax Black Cigarette Pant” or “I want to shape up for spring with a Sassybax White Cigarette Pant.”

The contest ends on Friday, March 18th at 11:59 p.m. EST, so get your entry in today and keep your eye on your inbox in the days following the 18th! In the meantime, don’t forget to check out all of the other great products from Sassybax!

This contest is open to readers in U.S. and Canada only. (Don’t worry friends around the world. There will be something for you soon!)

Celebrities’ Favorite Lingerie

July 15, 2008 by Kelly

Tabloids and magazines always follow the fashion trends set by celebrities, but their lingerie is obviously a harder thing to keep track of! HerRoom.com has the dirt on your favorite singers’ and actresses’ underwear choices. Some seem to fit their personalities perfectly, while others are a surprise! It’s also nice to know that even when they make enough money to buy whatever they want, celebrities still prefer the brands that the rest of us rely on. Here are some of the most interesting choices:

Ivanka Trump and Kirstie Alley like the Elle Macpherson Intimates Coranto Contour bra, a demi bra with delicate lace and molded underwire cups. Beyonce was also featured in Blender Magazine wearing this bra.

Eva Longoria included Elle Macpherson Intimate’s Dentelle Countour Bra in her wedding trousseau, and Katherine McPhee wore it in Stuff magazine.

Katherine Zeta Jones wears Sassybax’s Torso Trim Camisole while filming movies to smooth her figure and whittle her waist on the big screen. You thought that stunning figure was natural, but she actually has a little help!

Paris Hilton, Jessica Simpon, and Rebecca Romijn all love Honeydew. Paris goes for the Rumba Panty while Jessica and Rebecca prefer the Mesh Boyshorts. They had better stock up; the style is being discontinued and it’s on final sale!

Even Jessica Alba welcomed some help from Spanx in “The Fabulous Four” to look her best in her costume.

Nicole Kidman is reportedly a big fan of Hanro panties, and even personally chose the Simply Satin V Camisole and the Simply Satin Hi-Cut Briefs to wear in “Eyes Wide Shut.”

The absolutely gorgeous Chantelle Africa collection is a favorite of both Hillary Swank and Emmy Award winner Mariska Hargitay. Hargitay’s favorite color is Ebony, which definitely shows off the delicate detailing.

Dolly Parton, who is notoriously unashamed of her assets, still knows that sometimes you don’t need to advertise everything. She has reportedly bought hundreds of Fashion Forms Satin Breast Petals.

To see more (like the women who love Hanky Panky and all the Chantelle fans), visit the HerRoom.com website.