Bendon

Bendon Sample Sale – NYC!

December 10, 2009 by Krista

Deck the halls with intimates from Bendon! NYC ladies, it is truly the season of the sample sale. On Thursday, December 10th and Friday, December 11th, Bendon will be hosting a sample sale in its NY showroom. Great styles will be sold from best-selling brand Elle Macpherson Intimates as well as Fayreform and Bendon Sport. Items will be 50% – 70% off retail!

The Bendon Showroom is located at 180 Madison Avenue, Suite 1702. Shop from 10 am to 5 pm. (Sounds like a perfect lunch time activity to me!) Bring your cash, Mastercard, Visa, and American Express as they are all accepted. All sales are final.

See you there! Happy shopping!

The Limited to Launch Intimates Collection with Bendon

October 31, 2008 by Krista

On November 3rd, American retailer, The Limited, will launch its first collection of intimate apparel under the Bendon label. Bendon Ltd., based in New Zealand, is the 60 year-old company that brings you the beautiful and well-crafted brands of Elle Macpherson Intimates, Stella McCartney, and Fayreform.

Intimates by Bendon for The Limited will provide one stop shopping for their customers who will be able to not only purchase their basic blouses, dresses, and pants, but also the undergarments that enhance their fit. The reasonably priced collection ($35 and $38 for bras; $14 and $16 for panties) collection, which will feature 12 coordinating bra and panty sets, will be available for purchase in stores as well as online at thelimited.com.

Let us know in the forums if you see the collection at The Limited near you.

New Zealand Fashion Show to Benefit Charitable Organization

July 8, 2008 by Brenda

A recent lingerie fashion show, “Fantasia”, was organized and produced in New Zealand for the cause of benefiting KidsCan, a charitable trust whose purpose is to meet the needs of Kiwi children. They provide food, shoes and raincoats and are “dedicated to meeting the basic physical needs of financially disadvantaged children, levelling the playing field for them so they have the chance to reach their full potential”.

Five hundred guests, international models, local and international lingerie brands, entertainers and musicians participated in the high profile extravaganza. Some of the lingerie brands who showed their labels were Bendon, By Caprice, James & August, Triumph, UWC (The Underwear Club) and Zabu. According to newspaper reports, local participating models were Penny Picard and Tea Wood as well as Chantelle from America’s Next Top Model. Many other models from countries from around the world also participated in this extraordinary and worthwhile event.

With a goal of raising $50,000, thirteen designers created one of a kind items especially for the spectacular show. For a video report, click right here!

Bendon Launches Signature Stores

March 29, 2008 by Mandolina

Not only does Bendon push the envelope when it comes to designing luxury women’s lingerie, they are also pathsetters when it comes to finding ways to make the shopping experience better for their customers. Bendon launched three new theme stores and the fourth is on its way at the prestigious Lambton Quay shopping area in New Zealand. Not only are the concept stores new to Bendon’s marketing, but the newest store will boast thirty percent more money spent on fitting space room. They have talked to women and found that many women intensely dislike shopping for underwear. Specifically they did not find trying on the garments to be a positive experience. Thus, Bendon decided to take a hesitant leap and build larger fitting rooms and add an anteroom where women can touch up their makeup and fix their attire before leaving the store.

In addition to the added fitting room space, the newest concept store will be called Asian Exotic. In keeping with the oriental flavour, the store will have a Japanese Tea area where companions of the women shopping and the women themselves may sit and relax. Bendon’s other three theme stores are named French Fantasy, Victorian Stark, and Temple Temptress. More info is on the Bendon site!

Valentine’s Day Contest: Fayreform “Beautiful Sin”

February 10, 2008 by Krista

As I mentioned in the post about Elle Macpherson Intimates, Bendon is an Australasian based company that has brought us some fabulous things in the way of lingerie, including the Fayreform brand. Fayreform, specifically designed for cup sizes D-J, encourages women to “work their curves” by combining sophistication and sensuality with support.Our contest winner will receive the “Beautiful Sin” Balconette Bra and Bikini. Indulge yourself or seduce another in this stunning set featuring exquisite, black French lace over rich, gold satin. Absolutely exquisite!

This is only a taste of the beautiful and luxurious pieces available. fWant to see the full range of Fayreform styles for your full cups? Click here. Ready to sign up to win? Click here. Hurry! The contest is ending very soon! Good luck!