Lisa Williams

New: Pin-Up Pants by Playful Promises!

November 5, 2008 by Lisa Williams

So…It’s that time of year again when we are desperately searching for the ideal gift for that someone special in our lives… the dreaded Christmas shopping season is upon us!

But never fear! Playful Promises has the perfect present for any lingerie-lover – and let’s face it, what girl isn’t!! Seven charming pale pink vintage tins, each with a unique painted lid, reveal pants perfect for any aspiring Pin-Up girl!

Tin Box - Betty - Playful Promises

Our Pin-Up pants are the brand new addition to our ever-popular ‘Gorgeous Gifts’ range, and are selling out fast! And while you flaunt the pants, you can keep your treasures in the collectable tin!

There is a Playful Pin-Up for everyone – let me introduce you…

First we have Ellie – This quirky and confident Pin-Up is a born performer. She is always center stage and sparkling in the lime-light! Then comes Mai – This foxy femme fatale has it and isn’t afraid to flaunt it!

Ellie - Playful Promises Pin-Up Pants for Christmas

…and Evie, the glamorous and strong-willed vixen who knows exactly what she wants – shoes and Champagne!

Evie - Playful Promises Pin-Up Pants for Christmas

…Lou Lou, the party-loving Pin-Up who can always be found in the trendiest places, with the most fabulous crowd. She is the coolest kid in town!

Lou Lou Brief, Playful Promises

…Betty, the dark and deadly, unconventional sex kitten is really crazy and fun-loving underneath her mysterious exterior!

Betty Brief - Playful Promises Pin-Up Pants for Christmas

…Rose – Wherever there is mischief to be had, this cheeky little Pin-Up is never too far away!

Rose - Pin-Up Pants Playful Promises

…and finally Dolly! This cute Pin-Up has a devilish twinkle in her eye! She can be very, very naughty or very, very nice!

Dolly Brief - Playful Promises Pin-Up Pants for Christmas

Our gifting range has proved to be a complete success for Playful Promises.It has opened up a new market for us in really cute, gifting stores and design led boutiques, not necessarily with any previous experience in selling lingerie. So make sure you check the range out this Christmas without all the hustle and bustle of the high street, at www.playfulpromises.com!

Lisa Williams Playful Promises Lisa Williams – Playful Promises
Lisa is the PR and general assistant at Playful Promises…. this means she gets to do a bit of everything in the life cycle of a collection from working on new ideas to talking to customers. She is the ideal person to know all the gossip at Playful Promises. The PP homepage is located at playfulpromises.com.

Read all posts by Lisa Williams right here!

Playful Promises SS09 Launch Party!

September 5, 2008 by Lisa Williams

It was time for tea for Playful Promises last week as we threw a fabulous press day party – ‘Cream Tea and Corsetry’ – in the lavish surroundings of Portland Place with Kiss Me Deadly and Lulu and Lush!

After the initial panic of trying to remember all of the days essentials (2 taxis were required to go and pick up our forgotten samples – oops!!) we were served cups of tea from beautiful china teacups by cute 1920’s flapper girl waitresses courtesy of the lovely Bettie Blythe, and devoured way too many cheeky knicker-embellished ‘Eat Me’ cupcakes by ‘The Great Cake Escape’!

Cream, Tea and Corsetry

The magnificent shabby-chic setting was perfect to view the new SS09 collections from Playful Promises, Lulu and Lush and Kiss Me Deadly!

The burlesque beauties, ‘Two To Tease’ featuring Cordelia and the dazzling Princess of Soho, Cheyenne Raymond showed off Playful Promises and Kiss Me Deadly’s saucy sets with a seductive strip-tease performance!

We have also discovered a great new way of designing future collections! We had a wonderfully hardworking production line of guests busy customising corsets, frilly knickers and candy-coloured girdles with an array of glittering Swarkowski crystals, lace-trims, flowers and bows!

Customising corsets Playful Promises

Speak to you all really soon!

Read all posts by Lisa Williams right here!

An Update from Playful Promises

April 18, 2008 by Lisa Williams

Phew! Playful Promises is breathing a sigh of relief now the crazy busy trade show period has finally come to an end. After weeks of preparation, getting postcards sent to our customers, and making sure we had all of the samples for our new collection to show off, we started our trade show tour at Top Drawer where our cute satin Zodiac Knickers were ever popular – good to remind everyone when your birthday is coming up! Then came Bread and Butter in Barcelona. Waving designer Louise off with a huge suitcase of samples in one hand, a bag full of prospective outfits for this fashionable affair in the other, and a precariously balanced wire mannequin under her arm was great entertainment for those of us who had the pleasure of watching (and not helping!) This was soon to be followed by Salon International de la Lingerie in Paris, the Harrogate Lingerie and Swimwear Exhibition and finally the Preview Exhibition in Australia!

Top Drawer is also where Playful Promises brand new Beauty range was unveiled to the masses so make sure you keep a look out! We have noticed a trend in Lingerie brands adding beauty and cosmetic ranges to their line. I think this is a natural progression for Playful Promises as we are all about being flirty and dressing up and are aiming to create an ultimate girlie boudoir collection.

Read all posts by Lisa Williams right here!

A sneak peak at Playful Promises’ Autumn/Winter 2008

February 11, 2008 by Lisa Williams

We here at Playful Promises are so excited to be guest bloggers for the fabulous Lingerie Post! We will be bringing you all of the inside gossip straight from the design studio each month. As this is our debut post we have a very special preview for you!

Especially for the Lingerie Post, Playful Promises have an exclusive look at never before seen images from the latest photoshoot for our Autumn/Winter 2008 collection – “Love Me”! It is so exciting seeing the designs come to life for the first time when the photos come back!

This is our current fashion range, which focuses on electrifying flashes of colour and strong, modern sculpted shapes and designs. The electrifying colours of precious jewels including shocking pink, and electric blue have inspired these dazzling creations. This diverse set of moulded bras and black lace are intermingled with oversized bows and buttons. With names such as “Tease Me” and “Flash Me” reflecting a playful vanity, this range encourages an attitude to flaunt.

We decided to express this playful vanity by using a specially built mirrored box. The photographer James Lightbown (jameslightbown.com) then worked out how to shoot so we could get the garments from the various angles without getting too much of the room in the images and then did an amazing job of making the mirrors disappear in photoshop!!

The photoshoot for this collection was great fun; things that seem to stand out in my mind are Make-up artist, Laura on hand to paint model, Rachel’s bum to make it look uber-perfect for the 360 degree mirror shots – Rachel calling, “More bum paint!” and Laura whipping out her shimmering body pigment and slapping it on with a brush! Oh the glamour!

Anyway… enjoy the pictures and we will catch you next month with all the fun of the trade fairs!

Read all posts by Lisa Williams right here!