The Pfiff collection began in 2002 in New York City and was first started as an importer of Italian corsetry. Of course, the company grew quickly and began expanding into a full line of lingerie – one that’s popular both for its relatively low price point and subsequent excellent value (bras run from $40-$80).
Their bras are infamous for tight bands that give eye-popping cleavage without sacrificing comfort. That said, I still wouldn’t play tennis in one. I might, however, be willing to show off their panties under a short racquet skirt;