A new owner at the helm of the Smart Ass Brand

Founded in 2004, Smart Ass, the world’s sassiest lingerie line, has a new vibe, a new owner, and a new line of sassy sayings (check them out at smartassgifts.com). This past August (2009) the Smart Ass brand was purchased by entrepreneur and hard working Mom, Carla Gilley. A natural born entrepreneur, Gilley was looking for [...]

May 5, 2010 by Mandolina
Filed under Lingerie News, Smart Ass, Thong

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Say It With Undies – Gifts for Every Occasion

Smart Ass, a TLP favorite, has recently changed the name of its website to SayItWithUndies.com in an effort to reflect why you should give the gift of a Smart Ass Thong. Head over to the site today for great deals just in time for the holidays, or the birthdays, baby showers, and bridal showers for [...]

November 28, 2008 by Krista
Filed under Holidays, Smart Ass, Thong

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Smart Ass Thongs – Give the Gift of Sass!

So if you are like me, you have probably recently received countless invitations for bridal showers, bachelorette parties, baby showers, and more. And if you are also like me, you are always in search of the perfect present. Of course you could give a blender or a car seat, but why not add a little [...]

June 29, 2008 by Krista
Filed under Bridal Lingerie, Smart Ass, Smart Ass Gals, Thong

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New “Smart Ass” Sayings

TLP favorite, and recent Valentine’s Day contest sponsor, Smart Ass continues to entertain and inspire with their funny and sassy Signature Thongs. Arriving in stores in late March/early April, you won’t have to wait too long to grace your “fantastic ass” with new sayings such as “eye candy,” “you wish,” “goody 2 shoes,” “rich & [...]

February 23, 2008 by Krista
Filed under Alix Cameron, Bridal Lingerie, Camidoll, Camisole, Chemise, Cindy Ball, Comfortable, Contests, Curve Lingerie, Hotpants, Mesh, New collection, Panties, Robe, Sheer lingerie, Smart Ass, Thong, Valentine's Day

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Valentine’s Day Contest: Smart Ass pink Hearts Eurotrash

I talked about Smart Ass’ EuroTrash Collection a couple weeks ago on TLP — and now we’re giving some of the most beautiful pieces from this collection away in our gigantic Valentine’s Day Contest! The EuroTrash Collection by Smart Ass is made from beautiful European-inspired mesh with contrasting stretch lace. The Collection includes a delicate [...]

February 11, 2008 by Mandolina
Filed under Camisole, Contests, Shorties, Smart Ass, Smart Ass Gals, Thong, Valentine's Day

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Valentine’s Day Contest: Win over $2,000 in lingerie!

You did not misread anything. The number is correct. The Lingerie Post is doing a massive Valentine’s Day contest with a prize pool of over $2,000. We’ll be making a lot of people extra happy on the 14th of February – and obviously we’re encouraging you to give it a go and join in to [...]

Smart Ass’ EuroTrash Collection

We all know that Valentine’s Day is tough for most guys. Not only do they face the difficulty of finding a gift that shows their sweetheart she’s the one, they also need to wrap it in a way that says they really care. Tough to do when you leave your Valentine’s shopping to the last [...]

January 28, 2008 by Mandolina
Filed under Camisole, Panties, Shorties, Smart Ass, Valentine's Day

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Lingerie Americas – A Fun Find

Not only can lingerie be beautiful and sexy, but also a whole lot of fun! Here are some of my selections from one of my favorite lines from the Lingerie Americas show for fun, flirty, and sassy ways to express yourself underneath it all. I’m sure you will love Smart Ass just as much as [...]

August 31, 2007 by Krista
Filed under Alix Cameron, Bikini, Boyshorts, Camisole, Cindy Ball, Lingerie Americas, Loungewear, Low-Rise, Microfiber, Sheer lingerie, Smart Ass, Stretch Lingerie, Thong, VPL