TLP favorite, Marlies Dekkers, is now in stock at Journelle’s East 17th Street Location.  This CILA Award winning brand (recently featured on America’s Next Top Model ) never disappoints with its unique and intriguing designs and construction.  And new mommies aren’t excluded from the fun!  The Marlies Dekkers Maternity Bra is both fun and functional!  Don’t forget to pair with a matching panty. 

Also in stock are two ranges from Rosy, a new favorite brand of mine.  Both ranges from this classy and flirty French brand incorporate the signature Journelle color – purple!  Lovely!

Lavande SWK also makes its debut with a cheeky and sassy side-tie bikini.  Opulent silk in the front and airy chiffon in the back are perfectly paired to make this bikini both sugar and spice. 

And finally, for you fuller-cupped ladies, Freya!  Ladies through a HH cup can experience amazing fit and shape in this simple, underwire balcony bra.  Delightful!   

So get to shopping!  If you aren’t in the New York area and can’t stop by the shop, be sure to visit the webstore and make your purchases there.  Or refer the certain someone in your life to your favorite pieces!  After all it is the season of giving.  Enjoy!

For Autumn/Winter 2008, Lavande SWK is introducing the glamorous group, “Primadonnas and Sugarmamas.” This impressive 20 piece collection, featuring bralettes, babydolls, knickers and more, retains the signature, sensual style of Lavande SWK while adding new elements, such as elegant bras with more structure.

The colorways for this feminine group range from a light, frosty silver to the darkest black with rich teal and muted lavender in between. Another attribute of this lovely collection is that a number of items, such as the babydolls, can be worn as inner wear or outerwear!

Lavande SWK is available at a number of retailers throughout the U.S., including TLP favorite, Faire Frou Frou (from which you can also order online!). To see a list of stockists on the website. I’ll continue to keep you posted on new locations as I hear about them.

I am one of the newest fans of the barely-year-old line, sheandme. Named after its very talented designers, Shirin Azad and Mitra Sanai, this intimates and loungewear line is known for what its tagline claims, “sexy comfort.” While I haven’t had a chance to try out their fun and functional collection, I was able to view many of the versatile pieces up close and personal and feel the smooth, buttery silk modal. In such a short time, sheandme (pronounced she – and – me) has established itself in the industry because, as according to the designers, they listen to their customers and respond to their needs for classic, but stylish basics. But just because the camis, chemises, and capris are basics, doesn’t mean they are basic! Designed for today’s modern woman who is balancing the demands of work, family, friends, hobbies, and home, a number of pieces (like the camis) can double as outerwear making them an essential element to your wardrobe. I am already eagerly anticipating the holiday collection. Cute and cozy, it’s perfect for a night of snuggling up by a fire, so be on the lookout at a retailer near you or online.

As if that wasn’t enough, these innovative ladies are going green and creating an organic collection made of 100% organic cotton for all you eco-friendly girls out there! The hoodies, lounge pants, shorts, boyshorts, and more will be available in natural as well as colors.

Even better, sheandme demonstrates its devotion to empowering women not just through its comfortable and fashionable intimates, but also by featuring positive affirmations on their care labels. Additionally, they also are contributors to including their feature charity, The Tahirih Justice Center. This organization addresses the need for legal services for immigrant and refugee women fleeing abuse. So if you are an especially eco-friendly or social conscious woman, you can feel confident purchasing from the sheandme collection. Not only can you buy sexy, comfortable intimates, but also know that part of the proceeds will be donated to improve the lives of other women.

Find out more about this great line and its talented designers on the sheandme website.

On a different note, my new favorite luxury line is that of Lavande SWK, Luxe Underpinnings & Intimate Apparel. Designed by Stacey Walker King, this collection of rich silk, lace, and chiffon is absolutely decadent. I particularly love the rich palette of colors from ink to midnight to crème. Such great attention to detail is evident in each piece of the collection from the Swarovski crystal buttons to the eyelash lace trims. You are guaranteed to feel beautiful, sexy, and confident in these one of a kind, high fashion pieces.

This LA based line has a strong presence on the West Coast and will soon be prevalent on the East Coast I’m sure. In the meantime, peruse the Lavande SWK website to view all the goodies yourself and find out where you can get your hands on them!