Do you remember the media storm that occurred last year in response to HOTmilk ads? It was, as Mandolina reported, silly that anyone would think that maternity lingerie should be modeled on women who weren’t even pregnant. But it caused a huge uproar!

It’s been more than a year, and we thought that the controversy had [...]

The creators of the fashionable maternity lingerie line HOTmilk have just been recognized with two women’s business awards. Lisa Ebbing and Ange Crosbie won “Best New Business” and “Best Micro Business” at the Bloom Her Business Conference and Awards.
My guess is that plenty of women who voted on the winners remember the bland lingerie options [...]

Just a very quick update about a label we’ve been loving since day one — HotMilk! Figleaves is one of the biggest retailers on the globe, and their stocklist is ever expanding, now with the savvy pregnancy-lingerie brand.
Want to know more about HOTmilk? Check out our coverage:

New moms are sexy in HOTmilk
HOTmilk Ad Campaign: You [...]

HOTmilk, an enduring TLP favorite, now has a new range! The “Whisper Sweet Wickedness” black and cream lace bra and panty set is sexy and luxurious, but the real stars are the “Ruffle My Feathers” camisole and “Slip Into Seduction” nightie! Rare in the maternity lingerie world, the steamy microfibre camisole has shelf support and [...]

Sexy mothers-to-be must be sure to sign up for a chance to win our HOTmilk maternity and nursing lingerie giveaway! Four lucky readers will win their choice of the sassy sets made by one of the fastest-growing (and most popular) maternity lingerie lines around. All you have to do to win is sign up on [...]

HOTmilk is at the Harrogate Lingerie tradefair this weekend launching their brand globally. Congratulations, HOTmilk!
This is, of course, a great time to remind all of our readers that you can WIN one of four sets by entering the HOTmilk lingerie set giveaway contest we have going on right now! It is more than halfway over, [...]

By now you all know about HOTmilk, “sinfully sweet and sexy maternity lingerie.” I’ve said it before and I’ll say it again and again: I absolutely adore the fact that people are out there making sure pregnant woman and new moms stay sexy and sultry. HOTmilk doesn’t demean pregnant women or pat them on the [...]

The Lingerie Post has always had special place in our hearts for HOTmilk maternity lingerie, and they have only become more popular since the recent media storm (and anyone who wants to read more or watch an interview can visit their press archive on the website). We know that many of you have a special [...]

Unbelievable. Let’s say you’re selling coconuts and you feel like advertising your products — you think about showing bananas in the ads but after careful deliberation you decide to do the expected thing and make your add around your coconuts: everybody happy!
Now imagine having a lingerie label for pregnant women. Would you even at one [...]

I found some beautiful new breastfeeding bras! I love finding these lines so that women don’t have to resort to ugly nursing bras anymore! HOTmilk, “Sinfully Sweet and Sexy Maternity Lingerie,” has a small but pretty new line for 2007. The website reads:
Women can wear beautiful lingerie their whole lives, so why is it that [...]