RICHPR is one of the leading PR agencies in the fashion industry, particularly with lingerie.  The tagline “Let RICHPR expose you” is more than a double entendre!  This boutique firm specializes in media outreach and does a phenomenal job of connecting the brands with the editors, reporters, writers, producers, fashion stylists and bloggers.  RICHPR ensures that both up-and-coming as well as established brands get the exposure they deserve.

Owner and founder, Lauren Rich, and her team, are the epitome of professionalism, sophistication, and creativity!  They recently hosted me, along with other media representatives, at a press preview for the Autumn/Winter 2011 collections for BRULEE, Affinitas, Parfait by Affinitas, Second Base, and Sassybax!  No RICHPR preview would be complete without a theme and this time was no exception!  The theme ‘Enchanted’ was carried out in every detail making for a magical experience.  In this intimate setting, I was able to view the upcoming collections that you will be seeing in stores in just a few months.  While nothing compares to seeing and feeling the luxurious laces, sensuous silks, and chic chiffons for yourself, I hope this footage will capture the essence of the loveliness that is to come in just a few months!  Let us know what your favorites are!

And since a TLP video wouldn’t be complete without a little musical accompaniment, we hope you love (and let us know how much!) the ‘Enchanted’ worthy song by our friend, Ramzi.  Enjoy!

Click here to view the embedded video.

Color, Color Everywhere…

It looks like color will be pervading the drawers and racks of your favorite boutiques and department stores this fall.  Color palettes include elegant and opulent jewel tones like deep hued purples, full bodied wines, and strong sapphires as well as rich and robust autumnal shades like spice, poppy, and olive.  Even the absence of color makes a bold statement with luxurious, creamy colors like blush and oatmeal.

Favorite Brands for Color: Zinke, Brulee, Amulette, Affinitas, CLO

It’s All in the Details!

Prints are back!  I’m a huge fan of prints from a little accent to a bold statement.  This fall, prints are airy and ethereal and include feature everything from florals to birds to symbols.  Other favorite details for fall include the timeless eyelash lace, cheeky ruching, flirty ruffles, edgy hardware, and pretty piping.

Favorite Brands for Details: Beautiful Bottoms, Marlies Dekkers, Lelo,  ARI DEIN

Mix it Up

One of my favorite new trends is the concept of mixing and matching.  For all you recessionistas out there, this is the perfect way to maximize your lingerie wardrobe.  From camisoles, chemises, and robes in alternating colorways to solids and patterns with similar color palettes, there are limitless options for creating a unique look.  With so many options, it will be tough to decide!

Favorite Brands for Mixing and Matching: HotMilk, Between the Sheets, La Fee Verte, Amulette

The Romper is Here to Stay!

I’ve proclaimed my love for the romper before and am glad it is here to stay!  This fun and flirty silhouette continues to be a trend in many collections that speaks for itself.

Favorite Brands for Rompers: Else, La Fee Verte, Brulee, Zinke

Vintage Inspired Looks

Many brands are using classic looks of the past and reinventing them to be fitting for the modern woman.  Long lined bras, high-waisted knickers, and wide straps are just a few of the details that characterize this look of years gone by.

Favorite Brands for Vintage Inspired Looks: Dirty Dolls, Made by Niki, La Filled’O, Else

Five Brands & Products to Watch Out For!

Two Figs - This amazing, new, San Francisco-based company does exactly what its tagline says and supports sleeping beauty in its chemises, gowns, and more designed for cup sizes D-G.  Stay tuned for more including stockists!

Beautiful Bottoms - This darling, U.K. brand isn’t new, but it just emerging in the U.S. after experiencing much success abroad.  Known for affordable airy pieces, this brand is bound to be one of our favorites (and yours as well!).

Lelo – Lelo isn’t a new brand, but since introducing its first lingerie and loungewear line, I’m excited to see where they continue to take their collections.

HotMilk - HotMilk is on the cutting edge for luxurious pregnancy and post-pregnancy lingerie looks including everything from bra and panty sets, camisoles, and chemises to post-pregnancy shapewear, mix and match pajama tops and bottoms, and my favorite, the new wrap dress.

Pure Lime - This Scandinavian-based company that specializes in fitness attire is revolutionizing the sports bra with the addition of a detachable Polar heart rate monitor.  The runner in me is dying to know more and will bring you the information soon!

One lucky TLP reader will win a special gift package courtesy of Affinitas and Berry Ball & Bag!  With entry, you’ll be eligible to win a Kristie Chemise & Thong in Fuschia, Packaged Panty Set and Berry Ball & Bag (to keep all of your new goodies clean!).  Retailing at $100, this is one amazing prize!

Ready to enter?  Simply comment on our link to this post on Facebook with, “I want to win Affinitas!”  That’s not all though.  In order to be eligible, you must also either ‘Like’ Affinitas on Facebook or Follow on Twitter.  Entries will be collected between now and 11:59 p.m. EST on February 7^h so enter today!  One winner will be randomly selected and contacted by February 8^h so keep an eye on your inbox!

Can’t wait that long?  See the links below for where the above listed items can be purchased.

Kristie Chemise & Thong: http://www.thelingeriestoreusa.com/afin.html

Packaged Panties: http://www.herroom.com/Affinitas-Intimates-PP51-1-Lace-Hipster-Panty-3-Pack.shtml

Berry Ball & Bag: http://www.comforthouse.com/berryball.html

Don’t forget to follow Affinitas on Twitter or Like on Facebook for the latest info and access to exclusive deals and promotions!  While you are there, follow us and like us as well!

Channel your inner vixen this Fall as Affinitas Intimates shows us their dark side with a seductive Fall/Winter 2010 Collection.  A rich color palette of dark blues give the collection an enigmatic feel, while pops of fuchsia and pink keep pieces fun and flirty.  Jewel, tassel and bow embellishments compliment lace paneling and intricate embroidery, seen against solids in addition to animal and paisley prints. Pieces in the collection retail at an accessible $10.00 – $50.00.

Affinitas Packaged Panties, available in hipster and thong styles, are great for the gal on the go!  Available in cute, butterfly adorned packages, these panties are easily transportable and perfect to toss in your bag for the gym or a weekend getaway.  However, they are also perfect as your every day go tos.  Each 3-pack retails for $28 and includes panties in color combos of ivory, nude, and black or aqua, hot pink, and turquoise!

Affinitas Packaged Panties are slated to hit stores any day now.  They will be sold at a number of retailers nationwide as well as online at Her Room and Azucena Lingerie.  (Keep checking!)

The range will consist of 5 new groups featuring 4-5 styles each.  With price points ranging from $14 – $26 for bottoms and $38 – $48 for bras, full busted ladies will be able to have plenty of pretty options in their drawers.  Bra silhouettes include Half-Padded, Padded, and Wire Bras each featuring support-adding components like side boning and power netting essential for the 30-40 D – G range.  Panty styles include Boyshort, High-Waisted Brief, Bikini, Thong, and Tanga Thong in sizes XS – 2X.

See below for a glimpse of the collection (there are more additional colorways for each style!).  It will be available before you know it!  We will keep you posted on exactly when and where you can buy Parfait.  Let us know what you think.

If that isn’t enough incentive, here’s another reason to follow – Affinitas will be giving away looks from the Spring/Summer 2010 Collection to 10 winners once 50 Facebook Fans and 200 Twitter Followers are reached!  The giveaway will be held on Facebook and promoted via both sites so spread the word.  And, of course, if you are following us (@TheLingeriePost on Twitter, The Lingerie Post on Facebook), we’ll gladly provide you reminders for news and giveaways like this one!

Happy tweeting!

Exclusively featuring smaller sizes, Itsy Bitsy Bra Bar was created after its founder and her friends were venting their frustrations with finding nice underwear in their various, smaller sizes. They desired a place where smaller framed women could have an abundant selection of beautiful pieces with fun colors and unique patterns in addition to the basic black and white. As a result, Itsy Bitsy Bra Bar was born! The easy to navigate site is a petite woman’s heaven! On the site, search by Color, Price, Product, or Size. In addition to those features, the site also has New Arrivals and Bargains easily accessible. Itsy Bitsy Bra Bar features brands such as Affinitas, The Little Bra Company, and Julianna Rae. If that isn’t enticing enough, Itsy Bitsy Bra Bar also ships throughout the U.S. and internationally! Also, if you spend more than $80 (which you easily could do!), you receive a free gift.

Want to know more? Check out the website, follow on Twitter, or friend on Facebook! Don’t forget to share your shopping experiences in our forums. Happy shopping!

Soak

Attention Soak fans!  Show your lingerie a little TLC this holiday season with Soak.  Enter to win a prize including 1 Starter Kit, 1 14 oz. Bottle in Scentless, and assorted minis.  How do you win?

Go to our forums and tell us what items of yours could use a good Soaking.

If that wasn’t gift enough, TLP readers can enter code SOAK09 now through 12/31/09 to receive 15% off all orders placed on the Soak website.

N-fini

Stay looking svelte over the Holiday season!  Enter to win a $50 gift certificate good toward purchases on the N-fini website.  Choose from 20 or so flattering shapewear silhouettes that provide comfortable solutions for any troublesome area.

Tell our lingerie community about a time where you could have used some great shapewear during the holiday season.

Affinitas

Get red-hot this holiday season with stylish and affordable looks from lingerie brand Affinitas!  Enter to win the  sexy Samantha set (half-padded bra and hipster, available in bra sizes 30A – 38D and panty sizes XS – XL).

Share your thoughts about your favorite feature of Samantha in our forums.

Contests open to North American residents only.  Winners will be contacted via Private Message at The Lingerie Post Forums.  Any prizes not claimed by midnight on December 27th will be forfeited and the prize will be offered to another entrant.

What better way to combat VPL and show off your best asset (pun definitely intended) than with Fall’s best thongs? Whether you’re looking for basic cotton, sexy satin, seductive velvet, romantic lace, sporty lycra and more, Affinitas Intimates has you ‘covered’!

These great new thongs are retailing for just $8 – $16 in numerous boutiques and e-retailers across the United States (use the store locator at the AI-site). Image thanks to Affinitas Intimates, official site located at affinitasintimates.com.